Thanks to MysticMe @HCW for this info.....
Starting 5/22/10 thru 5/28/10 in select stores reps will be installing peelies on certain items. The peelies are for product surveys which will reward you generously with prepaid cash cards. These range from $15-$20 each; one per household (not sure if that means each survey item or one overall).
•Bullseye BBQ sauces (regional flavors & original) - peelie is located on side of bottle
•Kraft sandwich shop mayo - peelie is on the side of bottle
•Campbell's soup (French onion, chicken w/ rice & vegetable) - peelie located on top of can
•Sun crystals (50 & 100 count) - peelie is located on top of box
•Kraft 100 calorie cheese bites (4 varieties) - peelie is on back of package
•Schick hydro 3 & Schick hydro 5 - peelie is located on back of package